Quick!  Visualize:

Are you ready?  Are you anxious?  Can you guess what I’m about to write?

Smoke Signals!  In a Tornado!

Are you seeing them in your mind yet?

Are they effective?

Or are they immediately dissolved by the raging winds that physical hit them the instant they’re released?

Tell me now…is the information you offer in your blog  presented the same way?

Hmmmmm?  Well if so….

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Watch out Easter Bunny - There’s a new Hare-raising VeggieTail in town!

Oh, the looks of excitement in children’s eyes as their fevered imagination conjures up visions of:

• Chocolate eggs!
• Chocolate bunnies!
• Marshmallow Peeps!
• Crunchy stalks of broccoli!

Hey wait a sec, who said anything about Crunchy stalks of broccoli?  Well, keep this hush-hush to yourself…but the Easter bunny has a new hiney-kicking rival in town: [Read more]

You know, nothing says "Utter agonizing hellfire torment" like attending a swimming party for a bunch of 7 year old hyperactive male beings.

Nothing else on this planet gives new meaning to soul-searing torture than watching said 7 year old hyperactive male beings trying to defy gravity, mutate into alien life forms, or otherwise compel parents to [Read more]

<YAWN> oh, it is NICE to have actually snatched MORE than 23 minutes of luxurious sleep!  What nirvana NOT having to keep one ear open to catch the stray

"Psssst Mom’s asleep!  We can play Superman on top of the filing cabinent now!"

or [Read more]

Yesterday was my second class of Brazilian Jui-jitsu!

Now, if you’re not familiar with this awesome sport of kings, macho dudes and all-powerful mother units, let me explain a bit about it - basically you grapple with your opponent and try to pin/immobilize/win the bout.

Doesn’t that sound simply heavenly?  I mean, think about it - after hours and hours of typing at your keyboard and watching your children fling their cheerios heavenwards in order to test out if removing them from the box FIRST makes them fall faster….what else [Read more]

Welcome back again!

Yesterday I had held your attention by showing you how to step outside the box when considering awesome domain names.  It was an insightful lesson; one that showed you how to turn your thinking upside down.

So!  During the past 4 days, we’ve discussed:

[Read more]

QUICK!  Tell me the first thing that pops into your mind when you read:

VACATION

Is it…

[Read more]

Welcome back!

Yesterday I had held your attention with an iron grip by asking you:

• Are there any geographic/ethnic/niche/etc. aspects I should consider?"

when devising the perfect domain name for your blog or website.  And truly, Days 1-3 of this pithy yet nerve-tingling tutorial should have delivered to you the seeds of your latest domain name; just add major thunking and voila, a new domain is born!

But…what happens in the frighteningly real possibility that [Read more]

Do you really know what’s reality and what’s not?

I’ve said it before, and I’ll say it again.  The future of marketing interactions will be increasingly focused upon mobile devices such as your phone, your PDA and similar beasties.  After all, consider the following.

Most likely, your phone is always with you.  Therefore, determining its location (via GPS) during particular times of the day is an excellent method of forecasting where you’ll be in the future (if you’re a creature of habit, as many people are). 

What does this mean for marketers?  Well, lessee….telemarketers would have a more accurate picture of when you’ll actually be at home.  And this concept can be extended even further - let’s say that you’re a coffee marketer and know the approximate time of day when your phone (and hence, you) are in a Starbucks.   Or a Dunkin Donuts.  Or … you get the idea, right?  The huge data available from Google Earth and other satellite mapping outlets would make figuring out [Read more]

It never fails to astound me!  I can draw parallels regarding blogging to just about any event that happens to me!

Take yesterday….at adult karate sparring.  Now, I adore sparring - there’s something about gearing up with a chest protector, helmet, hand/foot pads, etc., and taking one person after person; after 8 hours of typing in front of a computer, it’s a great stress relaxer!   

So there I was; ’twas my second day back from  my insane work pace of the last 4 weeks.  Over the weekend, mind you, I had invested in awesomely magnificent new headgear (that actually allowed me to use my peripheral vision!  What a concept to actually SEE [Read more]